The Story Behind SeasonSetup

Planning a new season often involves a complex puzzle. Groups need to be allocated to facilities and training times, coaches need schedules that work, and different needs and preferences must be balanced. When many groups share the same resources, even a small change can affect the entire schedule. SeasonSetup was created to make this process easier.

SeasonSetup enables sports clubs to create and adjust their training schedules in a visual and intuitive way. With drag-and-drop, training sessions can easily be placed and moved, while potential conflicts are detected immediately during scheduling. The tool also automatically keeps track of whether each group receives the number of training days and hours the club has planned for.

SeasonSetup is a standalone tool that can be used alongside existing club management and administration systems, but works just as well for clubs that do not use any such system.

The ambition was to make SeasonSetup free for all sports clubs, but development became more extensive than expected, and keeping the service running also involves ongoing costs. The solution was a model where clubs with up to 25 training groups can use SeasonSetup free of charge, while larger clubs pay an annual fee that helps cover the costs. In this way, larger clubs also help keep the tool accessible to smaller clubs, where financial resources are often limited.

SeasonSetup was founded by Olivia Pekny, who combines experience in technical project management with many years of involvement in sports clubs. She has over 15 years of experience as a gymnastics coach, from beginner groups to senior teams that have competed at Swedish national championship level and represented Sweden internationally.